Maigread Eichten
Board Member
Maigread Eichten has 25+ years as a VC-backed consumer focused CEO & Board Member partnering with Founders to transform their companies. Maigread was most recently CEO/Board Member of Coda Signature, a luxury cannabis-infused edibles and wellness company. Prior, she was CEO of Super7, a collectible toy company, CEO/Board Member of Well& Company, a functional food company and CEO/Board Member of FRS, a healthy energy beverage company. She also was a Board Member of TastingRoom/com and Club One Fitness.
Prior, Maigread was the CMO& General Manager at VeriSign and CMO for Webvan, the first online grocery company. Maigread started her career at PepsiCo where she founded the first New Business Sales and Marketing group. Currently Maigread is the Principal at WellCo Advisory working with her team to prove high touch counsel and services for investors and founders. Maigread has an MBA from UCLA and a Master’s in Public Policy from the Harvard Kennedy School.
Maigread has a passion for road and gravel cycling, trail running and open water swimming and is constantly training for her next event. She mentors CU Boulder students, and other young folks, leads the Harvard Alumni Colorado group and is active in get out the vote campaigns.